Why Home Care Leaders Are Now Banking On ‘Caregiver-First’ Cultures

This article is a part of your HHCN+ Membership Over the last several years, a notable trend is emerging in home care: Top-tier companies are shifting their focus from prioritizing customers to prioritizing caregivers. This strategic move reflects a growing recognition of the critical role caregivers play, and aims to address persistent caregiver shortages. “The trend has always been there, but I think now we’re recognizing it for what it actually is,” Best of Care CEO Kevin Smith told Home Health Care News. “And the reason for that is rooted — in my opinion — almost squarely in client demand.…Continue Reading